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Building Billion Dollar Consumer Brands | Mr. Shivakumar | Ex-CEO PepsiCo & Nokia | Sarthak Ahuja
34:19
Sarthak Ahuja

Building Billion Dollar Consumer Brands | Mr. Shivakumar | Ex-CEO PepsiCo & Nokia | Sarthak Ahuja

Master the art of building consumer brands from India's most experienced FMCG leader who scaled PepsiCo and Nokia. ----------------------------------- In this episode of Founder's Office, Sarthak Ahuja sits down with Shiv Shivakumar, former MD & CEO of PepsiCo India and Nokia India, to decode the science of building successful consumer brands. Discover the strategic frameworks, unit economics, and brand-building principles that have shaped some of India's most iconic consumer brands. Whether you're a D2C founder or interested in consumer marketing, this episode offers invaluable insights into creating lasting brands that resonate with the Indian consumer. _____________________ Timestamps: 0:00 - Introduction and Learning Objectives 01:30 - Exploring Opportunities in India's Consumer Market 05:40 - How Companies Like HUL Identify Opportunities 08:52 - Innovation and Success Factors for FMCG 14:16 - How to Start a D2C Brand Today 16:16 - Unit Economics 19:18 - Rethinking Moats 23:42 - D2C Investors 29:24 - Building Relationship with Competitors 32:22 - How to Interview while Hiring 34:00 - Summary ----------------------------------- About the Host: Sarthak Ahuja is an Investment Banker, Business Educator, and a Bestselling Author with over 2.5 Million followers across social media. He helps businesses in areas of capital structuring and M&A, and is on the advisory board of a number of startups within India and the Middle East. About the Guest: Shiv currently serves as the Operating Partner at Advent International, located in Gurgaon. Prior to his role at Advent International, he held the position of Group Executive President, Corporate Strategy at Aditya Birla Group. Before joining Aditya Birla Group, Shiv served as the Chairperson and Chief Executive Officer at PepsiCo Holdings Private Limited in India. Additionally, he has held the position of CEO for emerging markets at Nokia in his previous professional endeavour’s. He is also the author of two bestsellers, The Art of Management, and The Right Choice, both published by Penguin Random House. Director & Producer: Aditi Randev (https://www.instagram.com/randev_aditi) is a Marketing Consultant with over a decade of experience working in areas of branding and media. She has spent years working with Sony Music as well as Meta, after her formal education in Fashion Communication from NIFT Delhi, and MBA in Marketing from MICA. She is a Director and co-founder of Niamh Ventures Pvt Ltd, where she heads Media and Content ----------------------------------- Business Inquiries: sarthakahuja.media@gmail.com aditirandev.media@gmail.com ----------------------------------- LEGAL DISCLAIMER: The content provided in this video is for informational and educational purposes only. Views expressed by Sarthak Ahuja, and any other guests are their personal opinions and do not constitute professional advice. © 2025 Niamh Ventures Pvt. Ltd. All Rights Reserved. This video and its content, including but not limited to text, graphics, images, logos, and information, are protected by copyright and other intellectual property laws. No part of this content may be reproduced, distributed, or transmitted in any form or by any means without prior written permission from Niamh Ventures Pvt. Ltd. BUSINESS ADVICE DISCLAIMER: The information provided does not constitute professional business, financial, legal, or tax advice. Any business decisions and actions taken based on this information are solely your responsibility. Success in business is not guaranteed and depends on various factors including market conditions, execution, and individual circumstances. Past performance and experiences shared by guests do not guarantee future results. Viewers should conduct their own research and consult with qualified professionals before making any business decisions. GUEST STATEMENTS: Opinions expressed by guests are their own and do not necessarily reflect the views of Niamh Ventures Pvt Ltd or Mr. Sarthak Ahuja Information shared is based on personal experiences and may not be applicable to all situations Guest appearances do not constitute endorsement of any specific products, services, or business methods NO LIABILITY: Niamh Ventures Pvt Ltd, Sarthak Ahuja, and all associated parties disclaim any liability for any direct, indirect, incidental, consequential, or special damages arising out of or in any way connected with the use of the information presented in this video. By watching this video, you acknowledge that you have read, understood, and agree to be bound by this disclaimer.
The Art of New Management | Leadership Talk with Shiv Shivakumar | GCC Conclave 2022 | nasscom
19:46
nasscom

The Art of New Management | Leadership Talk with Shiv Shivakumar | GCC Conclave 2022 | nasscom

Session XIV: Leadership Inspiration Talk: The Art of New Management Shiv Shivakumar Group Executive President - Corporate Strategy & Business Development, Aditya Birla Group - Know more about nasscom: https://nasscom.in/ Follow us on social media LINKEDIN: / nasscom TWITTER: / nasscom INSTAGRAM: / nasscom_in DISCLAIMER: All material/video/content appearing on this channel is protected by copyright under applicable copyright laws and it is property of NASSCOM or the party credit as the provider of the content, as the case may be. Neither you can copy, reproduce, distribute publish, display, perform, modify, create derivative works, transmit or in any way exploit any content nor you can distribute any part of the contents to anyone through any medium nor assign or transfer to anyone; except written permission of NASSCOM. You cannot alter or modify any of the content and also, you are not permitted to make a database without an express consent form NASSCOM. The views or the opinions expressed within the content are solely of the author's and do not reflect the opinions and beliefs of NASSCOM or its affiliates. NASSCOM does not take any liability w.r.t. content in any manner and will not be liable in any manner whatsoever for any kind of liability arising out of any act, error or omission. This platform/content may contain links to third party websites and these links are provided solely as convenience and the presence of these links should not under any circumstances be considered as an endorsement of the contents of the same and if you chose to access these websites, you do so at your own risk.
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